How Clear is Your Message?

How Clear is Your Message?

What messages will a user take away from a visit to your website? One of the issues I find most often occurring on websites I visit and redesign for clients is a lack of clarity about what they stand for. It is easy to create a list or a catalog of products or...
How Often Should I Post on Social Media?

How Often Should I Post on Social Media?

Another question I get asked often, when talking to a client about upping their digital marketing game is “How often should I post on social media?”  I will often answer with “How social do you want to be?” But the truth is, the more often you...