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PSA – WannaCry Ransomeware: How to Protect Yourself
Attention Windows Users! It's been all over the news, the global ransomware attack that hit over 10,000 organizations and 200,000 individuals in 150 countries, including the UK National Health System. This particular virus attack through a Windows vulnerability. In...
Google Search Results – Are They Drastically Changing?
The following infographic (scroll to the end) speculates how search engine results pages will appear in the near future as Google uses its gargantuan data resources to offer tightly individual pre-saved data targeted and user controlled returns along with continuing...
How Clear is Your Message?
What messages will a user take away from a visit to your website? One of the issues I find most often occurring on websites I visit and redesign for clients is a lack of clarity about what they stand for. It is easy to create a list or a catalog of products or...
Net Neutrality
An Opinion I decided to take a break from my usual blog posts and talk about something that I feel is important to me—and all of us; all internet users—shopping, entertainment, communication, education, enlightenment and well, just about every aspect of our lives,...
How Often Should I Post on Social Media?
Another question I get asked often, when talking to a client about upping their digital marketing game is "How often should I post on social media?" I will often answer with "How social do you want to be?" But the truth is, the more often you post the more likely...
SEO – Are You Doing Everything You Can?
SEO or Search Engine Optimization and how to improve it is one of the top requested consultations I get from my clients. They want to know what they can do to improve their ranking and how to get found. There are some very important "BIG" things that are critical to...
OK, I Need a Security Certificate – What Now?
Earlier I posted that security is not just good SEO strategy, but has become a requirement for sites that collect contact and/or credit card information. Now Chrome is putting a notice in the URL bar with the message "Secure" if you have HTTPS (or a security...
No Longer an Option – SSL Certificates in 2017
In an earlier blog, I reported that in 2014 Google announced that as part of page ranking for SEO (search engine optimization) it would begin to take into consideration whether or not a website is protected by an SSL certificate (creating the HTTPS URL) when...
Buying Facebook Fans: Bad Idea or Really Bad Idea?
Put yourself in this situation: you’re the social media manager for a smallish business. The top dog is constantly on you because you haven’t been able to show what the company has gained from all of your work. You know one thing your boss will respond to is...
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